Q2 2024 Snapshot: Drawing & Coloring Apps in France

Drawing and coloring apps have always provided a creative outlet for users of all ages. In the second quarter of 2024, the French market saw interesting trends in this category on the unified platform, combining data from both iOS and Android. Sensor Tower's analysis offers a glimpse into the download figures, revenue, and weekly active users of the top-performing applications.

Pixel Art - Color by Number by Easybrain maintained a strong presence with weekly downloads peaking at 21K and active users reaching 310K in the last week of June. Revenue showed a declining trend, starting at approximately $1.8K in the first week of April and dipping to $1.2K by the end of June.

Happy Color®: Coloring Book from X-FLOW also demonstrated consistent engagement with downloads hitting 16K and active users at 248K in the final week of June. This app's revenue fluctuated, with a high of $380 in early April and leveling to $197 by the quarter's end.

Phone Case DIY by CrazyLabs LTD showed a modest revenue pattern, starting at $13 and ending at $11 by late June. Downloads for this app rose to 13K, and weekly active users increased to 53K in the last week.

Zen Color - Color By Number from Oakever Games witnessed a high of 16K downloads in the first week of April, but that figure dropped to 5K by the end of June. Active users started at 66K and decreased to 60K, while revenue experienced a decline from $220 to $86.

Color ASMR: Painting Book by Zego Studio, despite generating no revenue, had an initial download count of 9K that grew to 12K in early June before falling to 3.7K. Active users showed a peak of 111K in late June, indicating a solid user base.

For more detailed insights and analysis, Sensor Tower's platform remains the go-to source for app performance metrics and trends across various markets and categories.